Client
Logitech
Project
Keep Playing
Year
2024
Focus
3D Design, Branding, Animation, Key Visuals
Info
Logitech G needed a flexible motion toolkit to unify multiple product lines with a cohesive brand language. We built a library of interchangeable motion elements that could mix product renders, typography, and 3D textural backdrops derived from each product’s design DNA
I was in charge of designing and animating a series of 3D backgrounds based on product geometry and surface details. These assets became modular tools that could be applied to any campaign, allowing for quick adaptation while maintaining brand consistency and a product-specific visual identity.